Non-Profits Profit From ColemanWick’s Unique Background

It is likely there is untapped information that could be of great value to your mission – information that can only be found by thoughtfully conducted research.

But research conducted by many non-profit organizations tends to miss opportunities that could lead to more funding, or a more economical use of existing resources. What makes ColemanWick different is our business know how. Though most non-profit organizations have nobler aims than merely making money, by applying our deep business understanding we’ve helped many NPOs enhance their mission in ways they didn’t think possible. One method to achieve this is by determining your organization’s internal assets-some of which might be unrecognized then matching those assets to marketplace demand. Yet ColemanWick will always protect the integrity of your organization’s purpose; we will never recommend any initiative that could potentially cause “mission drift”. Finally, we realize research money is seldom allocated in a NPO’s budget.

ColemanWick can help you present a compelling case to your benefactors on the value of targeted research. Case in point: you certainly shouldn’t introduce a new service or marketing strategy without concrete research to reinforce your decisions.

blog.cleveland.com/metro/2009/08/nonprofits_are_being_required.html